INTER IOR S I NNOVATION IFEC
Telesat’s LEO
network is
scheduled to begin
operations in
aircraftinteriorsinternational.com
202 MARCH 2020
Next-gen IFEC
experience
As bandwidth to aircraft increases,
there are growing opportunities
for airlines to meet the demands
of today’s digital passengers and
enhance satisfaction with the
entertainment experience. Airline
passengers want a seamless
entertainment experience akin
to the on-the ground services
to which they are accustomed,
and Spafax is working to enable
these opportunities with its
suite of next-gen IFEC services
and platforms, including two
product launches.
The Sprint cloud-based content
distribution platform enables
airlines to curate IFE content
in the cloud, and to automate
delivery and dynamically schedule
content to aircraft. Sprint reduces
content lead times, and allows
airlines to curate contextually
relevant content libraries and
deliver services that enable greater
personalisation of entertainment
for passengers.
To meet the IFE experience
of the future, Genie, Spafax’s
recommendations API, puts
the right content in front of
the passenger, delivering
personalised recommendations
across IFE platforms. Genie is
system-agnostic and can power
multiple inflight technology
stacks. Passengers can get
recommendations based on their
viewing history and favourites,
similar content, what’s popular
on a specific route, in a specific
language, what similar viewers
also liked and more. Genie’s AI
recommendations also power
content programming insights
in IQ, Spafax’s data analytics
platform, applying predictive
analytics to identify the most
relevant upcoming titles to
schedule for the right audience.
2022
INFLIGHT
INTERNET THAT
REALLY FLIES
It is worth keeping an eye on developments with Telesat’s
global network of Low Earth Orbit (LEO) satellites for
the aviation market. The company is using visual fl ight
simulations of aviation tra c under-served by today’s IFC
networks to demonstrate satellite handovers providing
continuous service to the aircraft as the satellites orbit
rapidly around the Earth. These simulations can show
how multiple satellites can overlap service to provide
concentrated capacity in congested areas.
Telesat has developed an innovative global network
composed of around 300 satellites seamlessly integrated
with on-ground data networks. Telesat LEO will o er
a ordable, pole-to-pole fi bre-like connectivity with
scalable, concentrated capacity around large airport
hubs and busy fl ight routes – with the aim of enabling
true home-like infl ight internet everywhere.
Integrating seamlessly with airlines’ and service
providers’ terrestrial networks, Telesat LEO can help
airlines meet passenger demand for video streaming,
low-latency gaming, VPN use, encrypted webpage
access, online shopping and more.
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