PA XEX O PPORTUNITIES
aircraftinteriorsinternational.com
040 JUNE 2020
A FRESH
CANVAS FOR
INNOVATION
ANTHONY HARCUP, SENIOR DIRECTOR
OF AIRLINE EXPERIENCE, TEAGUE
“The degree of change that passengers will expect of airlines with
regard to their health and wellbeing will, in many cases, redefine
brand values. This change of mindset will put sanitation
on a par with comfort and safety, and represents a
fresh canvas for the design community, with
new materials, new constraints and new
technologies. It will drive a whole new
generation of interiors that will
be better in every way.”
COMPARTMENTALISED
CABIN DESIGNS
DR PHILIP DE WULF, CEO,
YELLOW WINDOW DESIGN
“During a period of lower demand for air travel, an increase of space
per passenger is possible, leading to improvements in privacy and
functionality by further compartmentalising the cabin, not
unlike train interiors. Grouping of families could become
standard, with seats that transform into modular
furniture pieces with privacy panels, preferably
with compartmentalised high-quality air
filtering. Passengers will be willing to
pay a premium for the feeling of
increased personal safety
and quality.”
PASSENGERCENTRIC
TRAVEL
DR.-ING. HOLGER FRIEHMELT,
HEAD OF THE INSTITUTE OF
AVIATION, GRAZ UNIVERSITY OF
APPLIED SCIENCES:
“Since there is the need to look at
air travel holistically to combat
Covid-19, I am sure that we will
see a more passenger-centric
and seamless travel
experience in the
near future.”
TECHNOLOGICAL
ADVANCEMENTS
DAVID CAON, FOUNDER,
CAON DESIGN OFFICE
“Airlines will be focusing intently on technologies that push the
boundaries in terms of creating hygienic and safe environments.
This will include ideas such as gesture control of seats, and antibacterial
materials. As much as possible, this will not be done at
the cost of luxury or enjoyment and, in the long term, may create
some unique technological advancements.
“Passengers will benefit as airlines and designers race to
deliver new cabins that are keenly focused on their health
and wellness. This has the potential to spill over into
improving other adverse effects of flying, such as
jet lag. Customers may be offered more
support and flexibility should they be
unwell before flying as airlines
seek to further limit the risk
of disease transmission
COLLECTIVE on board.”
CREATIVITY
BEN SMALLEY, AVIATION
MARKET BUSINESS
MANAGER, SEKISUI KYDEX
“While customer expectations for cleanliness
will require industry-wide changes, it will drive
designers and manufacturers to be more
creative in developing new products and
solutions, which will help airlines maintain
revenue. We are looking forward to
being a part of the new industry
innovations that improve the
passenger experience.”
ESSENTIAL ECONOMICS
MATT ROUND, CHIEF CREATIVE OFFICER,
TANGERINE
“While the closed environments of transport systems have
increased risk, they are the lifeblood of economies.
This truth will give sharp focus to governments
around the world when they consider
how best to support airlines and the
aviation industry.”
KEEP
SUSTAINABLE
NIGEL GOODE, CO-FOUNDER,
PRIESTMANGOODE
“We’re going to see much faster innovation
and implementation of new materials
for aviation. While health and hygiene
is understandably dominating the
agenda, I think it’s imperative that
we also maintain the momentum
we had built around designing
more sustainable materials,
onboard products
and services.” A BIG
OPPORTUNITY
FOR CHANGE
BIRTE JÜRGENSEN, DIRECTOR OF
STRATEGY & FINANCE, ZWEIGRAD
“Aviation has to adapt its services to new requirements, and this is
a huge opportunity for innovation. With our current experience
of working more from home, there will be greater acceptance of
digital technologies, so innovative solutions will be implemented
more quickly. The environmental benefit of the shutdown
is tangible. New, climate-friendly solutions
are expected, which in turn could generate
new industries.”
/aircraftinteriorsinternational.com