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January/February 2020 Traffic Technology International
www.TrafficTechnologyToday.com
075
Edmonton’s journey
towards Vision Zero
In January 2016, Canada
adopted Vision Zero as a
federal strategy, declaring a
zero tolerance policy on all road
traffic collisions and fatalities.
The idea behind the strategy is
that all traffic fatalities and
serious injuries are preventable
– and therefore should be
prevented. In order to reach
their goal of zero road collisions,
Edmonton in Alberta, Canada
implemented a variety of
programs and measures. As
part of its Intersection Safety
program the city selected
Idemia’s innovative
MestaFusion, a traffic law
enforcement system (TLES)
that works even in extreme
weather conditions.
Global popularity
First initiated in Sweden in 1997,
Vision Zero has snowballed
with more and more cities
around the globe adopting a
zero tolerance stance on trafficrelated
collisions and fatalities.
Sweden now has the lowest rate
of traffic fatalities in the world,
and Edmonton hopes to follow
suit. In 2006, there were 8,246
people injured or killed in
collisions on the Canadian
city’s streets. In spite of the
population growth in Edmonton
since then, by 2018 there was
a 60% decrease in injuries
or fatalities.
Edmonton experiences some
of the most diverse weather
variations on the planet, from
35°C in summer to -40°C in
winter. With such extreme
temperature fluctuations,
Edmonton needed a solution
that was suited for all weather
conditions, efficient, reliable and
above all sustainable. In 2017,
Idemia presented to the City of
Edmonton’s decision makers the
MestaFusion, a cutting-edge
solution that is programmed to
monitor speeding vehicles and
| Need to know
Idemia’s MestaFusion
traffic law enforcement
system at a glance
> Designed to monitor
speeding vehicles and redlight
enforcement using
a loopless structure
> Features a high-definition
camera capable of
capturing vehicle
registrations in any
conditions
> Capable of working
between the temperature
range of -40°C and +40°C
to helping decrease trafficrelated
infractions, TLES acts as
a visual deterrent. When drivers
are close to a TLES, they have
a natural tendency to slow
down and avoid bad driving
behaviors. Very often, even once
they have passed the TLES, they
will continue to drive carefully,
respecting local regulations.
The Province of Alberta does
not use reflective license plates,
which makes it very difficult to
read a plate in the dark or in
difficult weather conditions
such as snow or heavy rain.
MestaFusion comes complete
with a camera that is able to
take an image of the highest
definition regardless of the
weather conditions, helping
safeguard Edmonton and its
citizens.
red-light runners using
a loopless structure based on the
Doppler system in an external
standalone tower. Edmonton
also sought an enforcement
system with high-quality
picture capabilities, able to
read non-reflective license plates
in all weather conditions (day
or night in all seasons).
MestaFusion offers the best
image quality on the market
and works in all weather
and environmental conditions,
including snowy mountains
at -40°C and sandy deserts
at 60°C.
Edmonton road tested the
product rigorously to make sure
Idemia’s solution met all their
expectations. After extensively
testing the product, the City of
Edmonton signed a contract to
implement MestaFusion units
over the term of the contract.
Signs of success
Due to the success of
MestaFusion – reliability and
ease of installation, Edmonton
already ordered 60 systems over
a two-year period. In addition
Idemia
To learn more about this advertiser, please
visit: www.magupdate.co.uk/ptti
Main: Edmonton road
deaths are declining
Below: MestaFusion
can read plates in
dark lighting
21-24 APR 2020 AMSTERDAM
IDEMIA Stand: 12.116
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