MARKET REPORT SIP
“End users will naturally expect the required level of feature support on the IP phone as a baseline.”
Rob Smith, Technical Director at Nuvias
EXPERIENCE headsets rom SS
Call 01403 224450 www.soscommunications.co.uk
resellers - for upgrades and
additional revenue.
Price and features depend on
the environment. Warehouses
and manufacturing sites would
be more entry level and price
driven, compared to o ces
which tend to be more focused
on features and functionality.
e choice is there, not only
from a ‘voice’ point of view but
also desktop video and broader
integration which used to be
much more cost prohibitive.”
Iain Sinnott at VanillaIIP
says it depends who you think is
leading the market, the customer
or the reseller.
“I think the evolving market
will become increasingly driven
by the working environment.
If you are a worker with a
changing environment, be
that exible working or mobile
around the site, I expect
mobile and PC phones to be
the choice. If you work from
a traditional o ce desk, I see
PC phone or call control apps
linked to CRM having more
of an in uence; downgrading
the need for high levels of
functionality in the handset.
e physical handset may
nd its strongest long-term
position is in physical work
environments, like garages
and workshops where they form
a more practical answer for
potentially grubby hands.”
Rob Smith, Technical
Director at Nuvias, says it is a
combination of all three.
“End users will naturally
expect the required level of
feature support on the IP phone
as a baseline. e device needs
to provide the appropriate level
of integration with the cloud or
hosted service, to not only enable
consumption and control of the
services, but it has to be intuitive
to the user and provide a good
experience. If a feature is not easy
© .shock-stock.adobe.com
28 | Comms Business Magazine | May 2019 www.commsbusiness.co.uk
C
M
Y
CM
MY
CY
CMY
K
May.ai 2 16/04/2019 17:25:53
HTEK BLUETOOTH/WI-FI
Htek UC926E is a Gigabit colour IP Phone and supports up to fi ve-way
conferencing. The vendor says it is optimised for executive use for major
decision makers, administrative assistants and those working with
bandwidth-intensive applications on collocated PCs. Programmable keys
could be confi gured as IP PBX features such as BLF, SCA, intercom, call
pickup, call park and many other features. The high-resolution TFT-LCD and
HD Voice bring you an enhanced visual and audio experience. Fully certifi ed
by Broadsoft, 3CX, Alcatel-Lucent, MetaSwitch, PortaOne, Yeastar.
to access and simple to use, it
just won’t get used.
To provide the required level
of user experience the device
must also be of suitable quality,
not only in terms of look and
feel, but in terms of reliability of
the hardware and software. e
service provider, supplier of the
IP phone, and end user will all be
impacted if the hardware failure
rate or software defects are not
kept to a minimal and acceptable
level.
Finally, the price of the IP
Phone has to be competitive in
the market. e cost of devices
is naturally a large element of
this and of course in uenced by
the handset vendors themselves,
although di erent commercial
models can be important to help
the reseller and end users adopt
the devices. Nuvias provides a
highly competitive Device-as-a-
Service (DaaS) oering to help
this, which includes aordable
payment over time packages for
endpoints, plus any associated
services.”
Are SIP/IP Phones still tied in
some ‘proprietary’ way to host
phone systems and platforms?
Rob Smith at Nuvias explains
>
/www.soscommunications.co.uk
/www.commsbusiness.co.uk