COFFEE TIME CHALLENGE | S PONSORED BY MICRO-EPSILON
WASTE NOT, WANT NOT
The idea we have in mind will be revealed in the September issue of Eureka! Until then, see what
you can come up with. Submit your ideas by leaving a comment on the Coffee Time Challenge
section of the Eureka! website or by emailing the editor: paul.fanning@markallengroup.com
That funny smell emerging
from your fridge because
there’s something tucked
away there that’s been
forgotten about for far, far too long
is a familiar scenario for most of us.
And all of us must have reached
into the ironically-named ‘salad
crisper’ only to discover that, far
from being crisp, that lettuce we
so fancied a few weeks ago has
deliquesced into an alarming
green porridge.
Taken as a whole, food wastage
is a very serious problem. Onethird
of the food produced in the
world for human consumption
gets lost or wasted every year,
according to the UN’s Food and
Agriculture Organization. That’s
a staggering 1.3 billion tonnes.
To put that in context, every year,
consumers in the world’s richest
countries waste almost as much
food (222 million tonnes) as the
entire net food production of
sub-Saharan Africa (230 million
tonnes).
THE CHALLENGE
This month’s Coffee Time
Challenge is to avoid waste by
finding a means of letting you know
the condition of the food in your
fridge without having to inspect
it all. The important thing is that
it stops us suffering any nasty
surprises when we open the fridge.
It could be visual, it could be
chemical, or it could even be
olfactory. Just as long as it cuts
down on waste. !
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+44 151 355 6070 | info@micro-epsilon.co.uk
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