EVENTS Channel Live 2019
Workplace Transformation
Headline sponsor Cisco made
a splash on day 1 of the show
when Craig Decker, Managing
Director of EMEAR, Cisco
opened the show with his
keynote. Collaboration has been
a strong theme throughout the
year at Comms Business but
Decker pointed out that the
Channel now needs to focus on
solving business issues rather
than technology ones.
Decker spoke to Comms
Business at the show and said
“We are seeing a lot more of the
teams-type infrastructure. We
have also seen how businesses
have adopted some of the
messaging apps from WhatsApp
and other groups. All that has
come together and now we are
e Knight R&D team show o their jackets
looking at these enterprises
that have the opportunity to
move to a more collaborative
environment, how do you start
solving their business issues
rather than technology issues?
at was really the message in
SIP hones ro
01403 224450 | www.soscommunications.co.uk
my keynote.
“ e opportunity for
everyone as groups move from
this disparate state to the cloud
is all about the workforce and
workplace transformation. e
continues on page 18
COMMUNICATIONS
The VAR’s Preferred Distributor
e Gala dinner proved to be a
popular networking opportunity
higher value connections, better
SLA’s and buyers who are more
educated about what they are
getting. ose businesses buy
their services from the Channel
because they understand their
business needs. As an industry
what we need to do, as a whole,
is get these partners excited
about FTTP and get them
talking to their customers and
ultimately selling it to their
customers.
“ e challenge we face
however is there are a lot of
builders. How does our channel
work out how to consume
di erent access products from
di erent providers to provide
the right solutions to their
customers? at’s what we are
here to talk about.”
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16 | Comms Business Magazine | October 2019 www.commsbusiness.co.uk
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