| Future Focus 
 1994 
 The launch issue of Traffic  
 Technology International created  
 a stir in the same year as the first  
 ITS World Congress, which took  
 place in Paris. The Congress is now  
 approaching its 26th edition, in  
 Singapore, which means, like this  
 magazine, it is marking 25 complete  
 years in existence. 
 www.TrafficTechnologyToday.com 007 
 The mobility of the future will be  
 connected, clean and easy. What does  
 this mean? That technology and  
 innovative developments will serve  
 the needs of a society that expects  
 inclusive, affordable, and automated  
 mobility services for its people and  
 the transport of goods. ITS systems  
 and services are technology  
 development at its best and will  
 serve to fulfil these expectations  
 for the mobility of the future. At  
 ERTICO, the private and public  
 sector work together to achieve  
 precisely that. 
 Jacob Bangsgaard, CEO, ERTICO  
 ITS-Europe 
 ILLUSTRATION SEAN RODWELL 
 September/October 2019 Traffic Technology International 
 There will be much more pressure on our  
 cities the coming 25 years. With all the  
 climate goals and zero emission  
 challenges, all modalities will need to  
 communicate with each other more and  
 more in order to achieve seamless mobility. The  
 technology needs to be ready for it and should  
 be ready to function for us, people who just want  
 to have a happy, safe and healthy life. That  
 means safe and sustainable transportation will  
 be key and for us, the people, that means  
 behavorial change will be needed. The  
 beginning of this process is in providing  
 showcases of projects in cities or municipalities  
 as examples for other cities and countries to  
 follow. 
 Richard Butter, director of traffic  
 technology, Intertraffic Shows.  
 For more from Richard Butter  
 turn to page 69 
 ITS systems and  
 services are  
 technology development  
 at its best and will serve  
 to fulfil expectations for  
 the mobility of the  
 future 
 Jacob Bangsgaard,  
 CEO, ERTICO ITS-Europe 
 80% 
 The potential reduction  
 in the number of crashes  
 that could be delivered  
 by connected vehicle  
 technologies 
 (NHTSA) 
 
				
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