e New Holland-owned Fiat brand of tractors introduced its  rst machine  
 to the world just over a century ago. It was borne out of the very practical post- 
 World War I needs of the Italian farmers it initially serviced 
 138 
 THE I N T E RWAR TRACTOR 
 Although Fabbrica Italiana de Automobili Torino (Fiat) was  
 founded in 1889 to build passenger vehicles, the company  
 started developing agricultural machines 30 years later.  
 With the start of World War I, this side project was  
 interrupted, but in 1918, with fi ghting coming to an end,  
 serious labor shortages and war-damaged fi elds meant  
 there was an urgent need for a signifi cant increase in  
 European agricultural productivity to feed a hungry and  
 traumatized people. It was into this environment that Fiat’s  
 fi rst tractor, the Model 702, rolled off the assembly line.   
 Specifi cally developed to meet as many static and  
 dynamic applications as it could, the vehicle’s steering  
 front axle and rigid rear axle was an unconventional set up  
 at the time. In addition, while the tractors from rival fi rm  
 Fordson were designed for the loose and generally level  
 fi elds in North America, the Model 702’s load-bearing  
 powertrain eliminated the need for a chassis and so was  
 more able to cope with ploughing the hard soil of the  
 undulating European fi elds that had been neglected during  
 The Great War. Powered by a 4-cylinder, 6.2l engine, the  
 vehicle had a maximum output of 30hp.   
 Following extensive fi eld testing, the agricultural machine  
 was presented to the Italian authorities on August 14, 1918.  
 An impressive performance in a ploughing match quickly led  
 to supply agreements with industry consortia across Italy  
 and Fiat started production on the fi rst 1,000 units – making  
 it Fiat’s fi rst mass-produced tractor as well as also marking  
 the dawn of the mechanization of Italian agriculture.   
 The lighter Model 700 and a derivative, the Model 700C  
 – Europe’s fi rst crawler tractor – followed a decade later  
 and, in a subsequent merger with New Holland, the  
 company has gone from strength to strength. New  
 Holland’s parent company CNH Industrial is just  
 concluding a year of celebrations to mark the centenary of  
 this ancestor to the naturally technological superior  
 tractors that it still produces to this day.  iVT 
 Turn to page 70 for the newest tractor from associate  
 CNH Industrial brand Case IH 
  LOOKING BACK. 
 iVTInternational.com September 2019 
 New Holland also created  
 a Fiat Centenario Limited  
 Edition range to celebrate  
 the anniversary with special  
 livery incorporating elements  
 of the Fiat tractor heritage 
 CNH Industrial’s Design  
 Center created the Fiat  
 Centenario concept tractor,  
 to celebrate the Model 702’s  
 100th birthday, inspired  
 mainly by the 702’s 1980s  
 successor, the Series 90 
 One hundred years ago Fiat  
 Model 702 owners were  
 the envy of rival farmers 
 
				
/iVTInternational.com